Hafnia-Hallen
A new digital identity and creative direction for a sports center in Copenhagen.
Hafnia-Hallen is a sports center in Copenhagen with spaces for physical activity, play, sports and big events. Following a major refurbishment, Black was asked to ideate and create the digital presence.








Let The Fun Begin
Hafnia-Hallen has been a go-to sports center in Copenhagen with a wide range of programs and events. The name “Hafnia” is the Latin word for Copenhagen.
Following a major refurbishment and reopening with a new name and visual identity, Black was brought in to shape the digital identity and online presence. Our team defined a more creative direction moving forward, and built the online platforms and website with this new direction. At the core, the look and feel reflects the endless possibilities that the space offers.
The client was very pleased with the result and now has a presence that matched the mission and vision of Hafnia-Hallen.
“Since 2017 we’ve been working closely with Black to help develop our digital identity and enroll our graphical design in general – with great success. Black has been the perfect partner for a start up business like Hafnia-Hallen where things move fast and everything is brand new. Black have shown great interest in our core business and thereby succeeded in creating high standard solutions customised to our specific needs.”
– Kim Fischer, Communication Manager at Hafnia-Hallen




