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Knofedt

Complete brand identity, product and packaging design, digital presence, and campaigns for a manufacturer of practical, environmentally friendly and well-designed cleaning products.

Knofedt is a manufacturer of cleaning products meeting the high demands Nordic customers. Black led the creative direction from the beginning, creating brand identity, designing and executing assets, and modeling and prototyping products.

Client
Knofedt
Link
Year
2018
Services
Branding Identity, Product Development, Packaging, Campaigns
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Innovative Cleaning Products

Knofedt supplies Danish cleaning products to the demanding Nordic customers. Their products are practical, environmentally friendly and well-designed. Black helped to define the direction of the brand and develop products and communication.

Knofedt asked Black to upgrade the packaging design to match the content of the products. We helped Knofedt with: The 360° brand identity, industrial design and 3D modeling of products, packaging, e-commerce platform, and campaigns.

Fast forward almost 10 years and Knofedt has found a place in the heart of danish consumers with it’s honest name and high quality of products. With an elegant, modern and refined design that encapsulates their wide range of products – from triggers to microfiber cloths – the end result is clear.

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Anders Christiansen
Creative Director

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Jonas Rasmussen
Art Director

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